Transmedia storytelling can be integrated into education, marketing,
social change and other areas in a myriad of ways, but one thing it always
offers--regardless of the arena--is choice. Telling stories in different forms on different
platforms opens the door to produce complex reflections, to take classic linear
methods of expression and weave them into the tapestries of unique observations
and understanding. Rather than following
the traditional path of beginning, middle, climax, ending, the story creator
and/or reader is provided with the freedom and opportunity to devise multiple
outcomes.
As mentioned in another blog I wrote for CyberWise.org (Transmedia and Teaching Native Multitaskers, 4/13/12), transmedia narratives
touch on many areas in education on a global scale. To help you navigate the often baffling labyrinth
of its definitions and applications, I have assembled a list of 34 great
transmedia storytelling resources below.
I hope these resources will serve as starting point for discovering
practical ways to teach and utilize these demanding new literacy skills in
our schools and in our lives.
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34 GREAT TRANSMEDIA STORYTELLING RESOURCES
TRANSMEDIA OVERVIEW
This is a practical guide to transmedia storytelling for
beginners. This book can be downloaded on your computer and is also available
in print and on the Kindle at Amazon
@JWTIntelligence JTWL 2011 report “Transmedia Rising” takes a look
at why this trend is bubbling up right now, how it’s significant for marketers
and where it’s going, including a half-dozen case studies, insights from
transmedia experts, and more.
To further highlight the problem with the term “transmedia” and
the increasing chasm between storytellers and franchisers/marketers, Steve
Peters started this collection of amazing amount of sometimes contradictory
definitions, which should nicely illustrate the problem.
Transmedia in the Classroom has the potential to engage students
and allow them to absorb information in a way that they have become accustomed
to in their social lives and entertainment consumption. Through Transmedia, it
is also possible that that schools will be able to save time and money and – in
the long run – reduce inequalities in the school system.
Henry JenkinsOver the past few years, transmedia storytelling has
become a hot buzzword in Hollywood and Madison Avenue alike--"the next big
thing" or "the last big thing" depending on whom you ask. Last
year, the Producer's Guild announced a new job title, Transmedia Producer, a
decision that has more or less established the term as an industry standard.
More and more companies are laying claim to expertise in producing transmedia
content.
Graphic for Henry Jenkins 7 myths @budcaddell
If you happen to be one of the people who haven’t
personally engaged in transmedia, congratulations. The other 99.9% of us have adopted a true
transmedia lifestyle where our personal stories have slices of our lives told
to different people. Some of us have one, five, or a hundred transmedia
channels covering Facebook, Linkedin, Twitter, YouTube, blogs, websites, social
platforms, wireless networks, and more.
This computer infographic by Steve Peters helps us understand if an initiative is or not a story Transmedia.
Transmedia storytelling (also known as multi-platform storytelling)
is the technique of telling a single story or story experience across
multiple platforms and formats using current digital technologies, not
to be confused with traditional cross-platform media franchises, sequels
or adaptations.
TRANSMEDIA THOUGHT LEADER REFLECTIONS
Many children take it upon themselves to actively participate
in this networked society in the form of wikis, blogs, or many of the other Web
2.0 tools available to them. As students prepare to enter the workforce
in which collective intelligence dominantes, it is the responsibility of all
educators to create a classroom where knowledge is acquired not by a learner
memorizing facts and data, but by a collective group working towards a common
purpose.
11.
LearningWorlds
@get ideas From Entertainment to Education However, as is so often
the case with technologies that take that journey from other contexts into
education, the translation is not a simplistic one. In the case of transmedia,
it is critical that we modify and redefine the concept in certain ways so that
it can contribute as effectively as possible to students’ learning.
@getideas.org In 1883, the advent of distance education (or
correspondence learning) introduced a new platform for learning using the
medium of mail. By 1910, new technologies such as motion pictures and radio
expanded platform choices. In 1924, Sidney Pressey introduced “automated
education” that claimed clear educational benefits for learners interacting
with machines. Machines, some believed, were beginning to make a shift from a
previously passive learning experience for some to an active one, at least in
the sense that it enabled a more individualized instruction.
@simonpulman Having already speculated at how a “Transmedia
classroom” might operate, I’d like to turn to the issue of motivating change…
@larfleming @getideas 21st-Century Learners: Square Pegs in Round
Holes Students today are too often a square 21st-century peg in a round
19th-century hole. Young children bring a natural digital proficiency to school
that doesn’t mesh well with the traditional schooling model …
@getideas In education, one (the traditionalist) is afraid of what
innovation will do to its examination results (even if the innovation might
improve on them) while the others (the innovators) could often spend a bit more
time fathoming out the real educational advantages of their latest adventure,
beyond the vague “21st-century skills agenda.”
@getideas @ Immersive Transmedia Stories in the Cloud In the
Cloud, children perceive a direct, one-to-one connection between themselves and
the world they live in. The growing range of devices, platforms, and
applications that exist in the Cloud offer possibilities for building
narratives that are complex, real and educative in the widest sense. With the
capacity to access what is in the Cloud using any device, anywhere, any time,
and as the devices themselves become ever more mobile and user friendly, then
all of us, not just children, will be able to create, access, and participate
in increasingly immersive transmedia stories.
Jeff Gomez speaks @getideas
TRANSMEDIA NEWS
Here's a surprise: Canada is awash in production dollars for
transmedia. In the third and final instalment of our series on cross-platform
production, Playback tells producers where the treasure is buried, and how to
raise it from funders.
Transmedia Immersive University (TIU) is the first event
transverse, multidisciplinary and educational scope, proposed in France about
interactive fiction and scripts transmedia.
MIPBlog: What is TIU? Jérémy Pouilloux: Transmedia Immersive
University is a project that is taking transmedia to France’s universities; an
initiative I launched last year. The aim behind TIU is to encourage students to
write transmedia material by supervising the production of their projects and
then broadcasting these projects as part of a public event. This approach is
supported by the expertise of more than 20 transmedia specialists working in
France, including the producers of FDP, Fanfan2, Addicts, Detective Avenue, and
Les Geeks, and brings together the leading transmedia figures from the various
national broadcasters
Transmedia and the Micro-Economy First: As social media goes beyond mere blogging and
photo/video/music posts—‘Transmedia’ is swiftly moving to become a platform to
integrate an "experience” into the marketing schema.
Transmedia Storytelling Around the World: Karine Halpern
Transmedia Storytelling Around the World: Karine Halpern Interview with digital
and cultural communications consultant Karine Halpern about Transmedia
Storytelling , especially in France, and the question “Why Transmedia?”-
Tweet Marketers have always used stories to share information,
change opinions and influence decisions. Now, as people create, consume and
share brand stories in new ways, marketers need to go ...
TRANSMEDIA GAMING
Seth Priebatsch: Building the game layer on
top of the world - There is no doubt that
the brain has certain triggers that can be targeted by marketers and
storytellers. The concept of achievements (see, Xbox 360) and badges
(Foursquare) rewards participants with a clear “action-and-reward”
process. In the future, it is inevitable that we will see virtual rewards
for successfully participating or absorbing the various platforms of a
Transmedia story. At TEDxBoston, Seth
Priebatsch looks at the next layer in progress: the "game layer," a
pervasive net of behavior-steering game dynamics that will reshape education
and commerce.
@tstoryteller interesting example This video highlights the power
to engage students through transmedia storytelling. For three weeks in Feb
2012, 600 students across Florida worked in teams of five to role-play c-level
executives of a space cargo company.
Applied to the discipline of history, this blog on using augmented reality’s immersive interface
possesses the potential to improve student learning and influence the overhaul
of the process of schooling. When one of their rockets crashes into a local
town causing environmental damage, the students much decide how their company
should respond.
27. DSpace@MIT
: Revolutionizing history education : using augmented reality games to teach
histories
Research has suggested the potential for using augmented reality (AR)
games- location-based games that use wireless handheld devices to provide
virtual game information in a physical environment-as educational tools. This
paper discuss the MIT designed "Reliving the Revolution," which
serves as a model for using AR games to teach historic inquiry,
decision-making, and critical thinking skills.
28.
ARIS GAME
ARIS is a user-friendly, open-source platform for creating
and playing mobile games, tours and interactive stories. Using
GPS and QR Codes, ARIS players experience a hybrid world of virtual interactive
characters, items, and media placed in physical space.
@larfleming @edutopia Library media specialist Laura Fleming
showcases Inanimate Alice, a new transmedia story with numerous free
educational resources.
Inanimate Alice is 9 years old. Welcome to the world of Inanimate
Alice, a truly digital novel that has taken the educational world by storm. The
idea for Alice first came about in 2003 and the first episode was published in
2005. The story is told by Alice through 10 episodes, and thousands of teachers
across the world use Inanimate Alice in their lessons and because of its
multimodality across all aspects of the curriculum.
CONTENT AGGREGATORS
FOR TRANSMEDIA LEARNING
Tracking Transmedia, Crossmedia, interactive & digital
storytelling
Resources, design practices, innovative ideas using
cross-media/transmedia methods in children's publishing and digital literacy as
social action
A highly resourceful Wiki that serves as a simple place to
collect and access resources related to transmedia projects and concepts.
This @TransmediaLA Wiki is a place with people share
transmedia resources with each other, as well as other resources including game publishing, social
media, technology, and writing. [licensed for non-commercial use only] -
Twitter: @transmediala
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